Management

 

Nguyen Thanh Son

CEO

Nguyen Thanh Son is an entrepreneur and well-known communications expert. He founded T&A Communications in November 1996 and grew the company to 60 communications experts agency. His primary roles are overall development planning, alliance and partnership, new communications practices development. As Chief Knowledge Officer, he provides training program for both internal and external audiences. He also emphasizes the evaluation, development and execution of PR strategies for a variety of international clientele with a focus on corporate representation.

Prior to founding T&A Communications, Son served as a Desk Officer for the Vietnam Chamber of Commerce and Industry (VCCI), where he supervised trade promotion in ASEAN countries and in the US

Son began his career as a desk editor at the Vietnam News Agency (VNA) in the World News Section. A native of Hanoi, he graduated from the Moscow Institute of International Relations with a master in International Journalism in 1994 and then earned a second master in public relations from Oklahoma University in the United States.

Son is a USIS Business Fellow (Class of 2002) and a Rockefeller Fellow (Class 2005). He is widely known as a literary critic and an expert in cross-cultural integration. His first book, My Literary Criticism, was an instant success and a bestseller. He contributes to a number of publications and serves as editor for two online magazines. He also lectures on communications and Asian culture at La Trobe University in Australia, Yonsei University in Korea, and the Hanoi National University in Vietnam.

Son is also an investor and BOD member of Forinco Invest, an investment company that build and operates cancer treatment facilities in Vietnam, BioZ Vietnam, a biotech company.

Son lives with his wife, actress Hong Anh, in Ho Chi Minh City

 

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